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Targeted Marketing and Advertising
Identify and segment your target audience based on demographics, behaviour, and psychographics. Understanding your audience allows for tailored marketing messages and strategies that resonate with specific groups. Personalised CampaignsCreate personalised marketing campaigns to address the specific needs and interests of different customer segments. This can be achieved through targeted email marketing, personalised content, and tailored…
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Introduction to Digital Marketing
Introduction to Digital Marketing Digital marketing is a way of promoting products or services using digital channels like search engines, social media, email, and websites. Unlike traditional marketing, it leverages online platforms to reach a target audience. This includes strategies such as SEO, social media marketing, content creation, and email campaigns. Digital marketing aims to…
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Why Your Business Needs an App: 7 Reasons You Can’t Ignore
Why Your Business Needs an App: 7 Reasons You Can’t Ignore With the majority of consumers owning smartphones in modern times, having a mobile app for your business can provide you the chance to connect with them more effectively and personally. Businesses need to capitalise on the opportunity to reach out to their customers on…